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Sep 20, 2023Liked by Jesse Myers

Fascinating insights on how this might play out for Saylor, and by extension the rest of corporate America. This to me is more interesting than the spot ETF and halving, because it could result in so much more potent psychological impact on that small demographic of corporate CEOs. It seems like this could potentially orange pill a lot of them... or at least, as you put it, pressure them to consider a bitcoin strategy much more seriously.

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Thank you, Justin! And I agree, this seems like a landmark shift in the hidden psychology of how the Overton window shifts. Corporate America must listen to profitable strategies!

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Thanks for clarifying this, I never fully understood what this meant!

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Awesome, glad it came through clearly! The accounting is a bit confusing at first, so hopefully the explanations made it simple to understand

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Sep 20, 2023Liked by Jesse Myers

Great article Jesse! What do you see as the advantages of MSTR over the upcoming BTC spot ETF’s? Will they cannibalize MSTR or does their income stream from the legacy and new business (promoting Lightning use cases for enterprise business) make them a better choice?

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Thanks Jim! It's very interesting, MSTR is effectively an ETF but with the added pros (and cons) of an income generating business on top. The main drawback is that MSTR as a company is subject to the valuation whims of analysts and broader market swings, which cause its valuation to vary vs. the underlying Bitcoin (somewhat like GBTC does). Case can be made either way, basically!

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In terms of pressure being applied to CEOs/CFOs to adopt Saylor’s strategy, do you think this will disproportionately be in the tech sector? For me, the property market looks pretty dicey atm so I wouldn’t be surprised to see a lot of real estate companies jump on the bandwagon because scarcity will be an easier sell for them after the halvening (when btc s2f > property s2f)

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Tech sector may be quicker to adopt overall, for the reasons you mentioned. I think the main driver of early adoption will be if a company is majority controlled by a single individual, in terms of voting rights. MicroStrategy was a company like this. Another example is Facebook, and there are plenty of others

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If the future plays out similar to how you've described and MicroStrategy has huge profitable quarters, won't that mean that they'll need to sell some of their BTC holdings in order to pay taxes (assuming there are no more losses to offset them)?

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Such a solid explanation, thank you! I’m glad you mentioned clearly that equities analysts know how to look behind the curtain, so that the stock value wouldn’t necessary increase.

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